BabyBjörn is a Swedish family-owned business started in 1961 by Björn and his sister-in-law Elsa Jakobson. Today we are located in 50 countries throughout the world.
Our headquarters are in Stockholm, where 40 employees work in the areas of product development, sales and design. Our Distribution and Logistics Center is in Lanna, Småland, and 67 people work there.
Here at BabyBjörn, we have an important mission – to develop good, functional and safe products for the littlest ones. Our products should also be able to follow babies through their development all the way up to the age of three.
Most of us who work here are parents, too. We are inspired by the idea that we are making a difference and helping families with small children in their everyday routines. That’s why we are constantly looking for new solutions and improvements based on our unique safety and quality mindset.
BabyBjörn is a family-owned business that values a high level of personal commitment. We make sure that we not only develop safe products but also provide parents with good information. Our approach has always been to make everyday life easier for families with young children by developing innovative products for children up to the age of three years.
